Ever tracked too many metrics? Or too few? Ever felt your KPIs weren’t actionable? Or that they weren’t moving you closer to your business goal? We’ve all been there in
Wanna know how to identify features that impress your first time users while getting onboarded and hence increase the odds they will become your active users? Keep reading!
In this post I will discuss a new method to calculate user retention metrics in Adobe Analytics following the changes that Adobe implemented with the January 2019 release.